Técnica y publicidad de la palabra : lenguaje, hegemonía y capitalismo desde Walter Benjamin

Detalles Bibliográficos
Publicado en:	Textura. Vol. 24 No. 60 (2022),119-138 24. Canoas : Universidade Luterana do Brasil, 2022 Culturas, imágenes, edición y formas de institucionalización del conocimiento
Autor Principal:	Ennis, Juan Antonio
Formato:	Artículo
Temas:	Walter Benjamin Técnica Historia Información Prensa Publicidad Technique History Information Publicity Walter Benjamin^lpt História Informação Publicidade
Acceso en línea:	https://www.memoria.fahce.unlp.edu.ar/art_revistas/pr.15138/pr.15138.pdf http://www.periodicos.ulbra.br/index.php/txra/article/view/7257 https://ri.conicet.gov.ar/handle/11336/212988
Resumen:	Estas páginas pretenden ofrecer un recorrido por algunos textos de Walter Benjamin que, a un siglo o casi un siglo de su redacción, continúan revelándose indispensables cuando se procura dar cuenta de la relación entre lengua, cultura y capitalismo en el presente. Motoriza este recorrido la pregunta por la relación entre la técnica, la historia y los lenguajes de la palabra pública en la forma de periodismo, publicidad, información, y la relación crítica que entablaban con, o el asedio que sometían a las distintas formas del lenguaje artística. These pages aim to offer a survey of some of Walter Benjamin's texts which, a century or almost a century after their composition, continue to be indispensable when attempting to account for the relationship between language, culture and capitalism in the present. A driving force behind this research is the question about the relationship between technique, history and the public word in the form of the language of journalism, advertising, information, as well as the critical relationship they established with -or the siege they subjected it to- the different forms of artistic language, in an overt dispute over the interpretation and production of the real. Estas páginas visam oferecer um levantamento de alguns textos de Walter Benjamin que, um século ou quase um século após terem sido escritos, continuam sendo indispensáveis quando se tenta dar conta da relação entre língua, cultura e capitalismo no presente. A questao da relação entre técnica, história e línguas da palavra pública sob a forma de jornalismo, publicidade, informaçao e a relação crítica que estabeleceram com, ou o cerco a que sujeitaram, as diferentes formas de linguagem artística, numa disputa aberta sobre a interpretaçao e produçao do real, é a força motriz por trás desta pesquisa.
Notas:	Dossiê: Hegemonías y disensos en tiempos del capitalismo total: etnografías del presente en el cruce entre literatura, periodismo y cultura(s) en América Latina (Guillermo Canteros y Alejandro Gasel, eds.)
Descripción Física:	p.119-138
ISSN:	ISSN 2358-0801

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Técnica y publicidad de la palabra : lenguaje, hegemonía y capitalismo desde Walter Benjamin

https://www.memoria.fahce.unlp.edu.ar/art_revistas/pr.15138/pr.15138.pdf

http://www.periodicos.ulbra.br/index.php/txra/article/view/7257

https://ri.conicet.gov.ar/handle/11336/212988

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