Mediaciones culturales en el comercio de libros entre París y Buenos Aires. El caso de la Casa Editorial Hispano-Americana (1911-1932)

Detalles Bibliográficos
Publicado en:	Estudios de teoría literaria. Vol. 8 No. 17 (2019),9-20 8. Mar del Plata : Departamento de Letras. Facultad de Humanidades. Universidad Nacional de Mar del Plata, 2019 Dossier: Importaciones culturales en la Argentina del siglo XX: omisiones y apropiaciones
Autor Principal:	Merbilhaá, Margarita
Formato:	Artículo
Temas:	Casa Editorial Hispano-Americana Editoriales francesas en español Importaciones de libros a comienzos del siglo XX Mediaciones culturales entre Francia, España y Argentina Casa Editorial Hispano-Americana French Publishers in Spanish Books suppliers in early XXth Century Cultural mediations between France, Spain and Argentina.
Acceso en línea:	https://www.memoria.fahce.unlp.edu.ar/art_revistas/pr.11069/pr.11069.pdf http://fh.mdp.edu.ar/revistas/index.php/etl/article/view/3715/3725 http://sedici.unlp.edu.ar/handle/10915/111163 https://ri.conicet.gov.ar/handle/11336/152224
Resumen:	Este trabajo se centra en las estrategias editoriales respecto del mercado argentino (y rioplatense) de la Casa Editorial Hispano-Americana (luego Franco Ibero Americana), dedicada a la edición de libros en español desde París, durante las dos primeras décadas del siglo XX. Además de establecer comparaciones con sus competidoras tales como Garnier Hermanos, la Sociedad de Ediciones Literarias y Artísticas Paul Ollendorff y Louis-Michaud, se propone analizar estas prácticas en el marco de la competencia entre editoriales españolas y francesas (de libros en español) y el proceso de recuperación del mercado sudamericano por parte de la industria editorial española. This paper focuses on the publishing strategies of Casa Editorial Hispano-Americana (then Franco-Ibero-Americana) regarding books in Spanish produced in Paris adressed to Argentinian market and Rio de La Plata area during early XXthcentury. It firstly compares these strategies with other publishers such as Garnier Hermanos, Sociedad de Ediciones Literarias y Artísticas Paul Ollendorff, and Louis-Michaud. Then, its? purpose is to analyze them considering the competitiveness between Spanish and French Publishers (of books in Spanish), and the Spanish publishers? process of getting back the South-American books market.
Descripción Física:	p.9-20
ISSN:	ISSN 2313-9676

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Mediaciones culturales en el comercio de libros entre París y Buenos Aires. El caso de la Casa Editorial Hispano-Americana (1911-1932)

https://www.memoria.fahce.unlp.edu.ar/art_revistas/pr.11069/pr.11069.pdf

http://fh.mdp.edu.ar/revistas/index.php/etl/article/view/3715/3725

http://sedici.unlp.edu.ar/handle/10915/111163

https://ri.conicet.gov.ar/handle/11336/152224

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